Product Architecture Lifecycle Management
World-Class Strategic Product Management
Connect Your Company, Deliver What Customers Want
PALMA® is the world-class solution for strategic product management. Standing for Product Architecture Lifecycle Management, this is cloud-based strategic software to create, document and govern modular product architectures. With a unique structured approach you can design, document and configure products. You can also connect enterprise systems and secure business goals.
Creating a product architecture is an undertaking that needs support in terms of know-how and tools. PALMA® supports the well-proven MFD® method for creating and governing market-driven modular product architectures and has decades of experience built in.
A well-defined product architecture is a strategic company asset and needs to be governed and secured. Governance with PALMA® spans customer values through product structure and configuration logic. This gives you control over both specifications and profitability.
Configuration rules are the recipe of what can be offered to the market; and managing these rules requires an overview and skills that a product manager typically doesn’t have. The unique Configuration Intent™ in PALMA® empowers product managers to generate configuration rules.